This single volume reference provides an alternative to traditional marketing research methods handbooks, focusing entirely on the new and innovative methods and technologies that are transforming marketing research study and practice. Including original contributions from leading global specialists, this handbook covers many pioneering methods such as: Methods for the analysis of user- and customer-generated data, including opinion mining and sentiment analysis Big data Neuroscientific techniques and physiological measures Voice prints Human-computer interaction Emerging approaches such as shadowing, netnographies and ethnographies Transcending the old divisions between qualitative and quantitative research methods, this is an essential tool for market researchers in academia and practice.
Market Research & Statistics eBooks ~ Plunkett's and RKMA
Your guide to the entire food business, from production, to distribution, to retailing, covers everything you need to know about the food and beverage industry, including: Analysis of major trends and markets; historical statistics and tables; major food producers; retailers of all types, from convenience store operators to giant supermarket chains; emerging technologies; giant distributors; beverage companies; wine, liquor and beer producers; candy and gum; and more. We discuss trends in food commodities demand, agricultural biotechnology, imports and exports, as well as growing demand in emerging markets. This book includes statistical tables, industry contacts and indexes. The corporate section includes our proprietary, in-depth profiles of 500 leading companies, public and private, in all facets of the industry. You'll find a complete overview, industry analysis and market research report in one package.
By many measures, restaurants and hospitality make up one of the largest and fastest growing industry sectors in the world. Globally, hospitality can be considered to be a broad and multifaceted sector, ranging from fast food restaurants to fine dining and catering on one side, and hotels, inns resorts and cruise lines on the other. Our exciting new Plunkett's Restaurant, Hotel & Hospitality Industry Almanac offers a comprehensive market research and reference package covering the entire field. Profiles of leading companies in fast food, family restaurants, fine dining, catering, hotels, inns, resorts, cruises, food service, food distributors, information systems and much more are covered in exacting details. The corporate section includes our proprietary, in-depth profiles of 400 leading companies, public and private, in all facets of the industry. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.
With a thorough and in-depth analysis of the $700 billion restaurant and foodservice industry, Restaurant, Food & Beverage Market Research provides consumer spending data, market forecasts, and trends assessments. The trends assessments include discussions of consumer behavioral trends, dining trends, daypart analysis (including snacks and late-night), mealpart analysis, and more. Comprehensive demographic data for all dayparts at full-service and quick-service restaurants, as well as an analysis of restaurant spending in each state and dining statistics for metropolitan areas, are provided.
The food industry is among the most competitive and globally-linked of all business sectors. Plunkett's Food Industry Almanac will be your guide to the entire food business, from production, to distribution, to retailing. This book covers everything you need to know about the food, beverage and tobacco industry, including: Analysis of major trends and markets; trends in food commodities demand, agricultural biotechnology, imports and exports, as well as growing demand in China and other emerging markets. You'll find our analysis provides a complete overview of the industry along with market research reports in one superb, value-priced package."Valuable to anyone in the food industry that needs specific information on companies, products, contacts and more?It would be a useful addition to most general purpose libraries."American Reference Books Annual
The restaurant industry lost $120 billion through the first three months of the pandemic and is forecast to sustain $240 billion in losses by the end of 2020. Restaurants: Impact of the Pandemic quantifies the impact on the sector from both the consumer and business perspective. Assessment is made for restaurant brands, full-service and limited service sectors, and college campus foodservice. Month-by-month revenue data provides a baseline for research studies and strategic planning. Survey findings provide insight into anticipated post-pandemic changes in consumer dining behaviors and shifts in spending. The ebook assesses the growth in carryout and delivery, increases in alcoholic beverage service, ghost kitchens, innovations in drive-thru service, new emphasis in restaurant design, and more.
Premier source of reliable business information. Providing comprehensive up-to-date information through a global database of over 85 million companies, 90 million decision makers, 1,000 industries, and a proprietary data collection process. Research Tools include "Build A List" to create lists of companies filtered by a range of data points.
In-Depth Company Research
Hoover's Academic solution provides unique insight to the core database of over 40,000 company profiles.This powerful research tool brings together company histories, news stories, financials, federal filings, executive biographies and more.
Flexible Tools To Expedite Research
In addition to in-depth company content, Hoover’s offers the tools to reduce research time:
-Easily search for U.S. and international companies using multiple targeting criteria
-Research industries and markets with ease
-Locate executives by company, industry, geography and many other search parameters
-Access news for specific companies and industries
-Review Fortune 500 and other popular rankings
The Census Business Builder (CBB) is a suite of services that provide selected demographic and economic data from the Census Bureau tailored to specific types of users in a simple to access and use format.
The U.S. Small Business Administration (SBA) was created in 1953 as an independent agency of the federal government to aid, counsel, assist and protect the interests of small business concerns, to preserve free competitive enterprise and to maintain and strengthen the overall economy of our nation. We recognize that small business is critical to our economic recovery and strength, to building America's future, and to helping the United States compete in today's global marketplace. Although SBA has grown and evolved in the years since it was established in 1953, the bottom line mission remains the same. The SBA helps Americans start, build and grow businesses. Through an extensive network of field offices and partnerships with public and private organizations, SBA delivers its services to people throughout the United States, Puerto Rico, the U. S. Virgin Islands and Guam.
The SBDC National Information Clearinghouse serving the Small Business Development Center Network and America's small business community.Market research reports cover industry trends, market statistics, customer demographics, recent business articles, and links to industry trade associations.
Census Bureau Economic Statistical Programs including The Economic Census & Economic Indicators, provide statistics about U.S. businesses and governments. Each description includes links to data products, related programs and additional information. "Programs" are major data collection, business list and research data operations, including some funded by other agencies or sponsors.
SUSB covers most of the country's economic activity. The series excludes data on nonemployer businesses, private households, railroads, agricultural production, and most government entities.
Tabulations providing data by employment size of enterprise have been assembled as far back as 1989. These data were developed in cooperation with, and partially funded by, the Office of Advocacy of the U.S. Small Business Administration (SBA).
The Bureau of Labor Statistics (BLS) of the U.S. Department of Labor is the principal federal agency responsible for measuring labor market activity, working conditions, and price changes in the economy. Its mission is to collect, analyze, and disseminate essential economic information to support public and private decision making. As an independent statistical agency, BLS serves its diverse user communities by providing products and services that are accurate, objective, relevant, timely, and accessible.
The Consumer Expenditure Survey (CE) program consists of two surveys, the Quarterly Interview Survey and the Diary Survey, that provide information on the buying habits of America's consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics. The survey data are collected for the Bureau of Labor Statistics by the U.S. Census Bureau.
The North American Industry Classification System (NAICS) is the standard used by Federal statistical agencies in classifying business establishments for the purpose of collecting, analyzing, and publishing statistical data related to the U.S. business economy.
Video Tutorial Hoover's Online and Census Business Builder